Technology

Do You Need An App?

Over the last few years, the digital market has shifted from laptops and desktops to smartphones, smartwatches, and tablets, meaning whatever your business does – it needs to be accessible from you client’s pocket (or wrist). And what better way to do this than with an app? Back in 2009, Apple coined the saying ‘There’s…

AI | Technology

AI – Sentiment Analysis

Want to know the secret to customer satisfaction and maintaining a great reputation online?… It all starts with Sentiment Analysis. Usually, when people see the words Artificial Intelligence, Machine Learning, and Sentiment Analysis, one of two things happens: their eyes glaze over because they’re not “technology-minded” so this is simply ‘not relevant’, or they turn…

AI | Technology

Life After Lockdown

As lockdown conditions and social distancing regulations continue to change across the UK, we’ve seen a rapid shift and dependence on technology in all settings. From working from home and virtual meetings, to office integration and fever scanners upon entry, to restaurant apps and no more bar queues(!) – this year has seen the prolific…